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Baydian Girl

Caribbean-Born Brand Builder and Mom of Two. I help multi-hyphenate Black and Brown women create unforgettable brands and sustainable lives.

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Make space for what really matters

Hi Reader, Have you noticed that when you finally stop running on fumes… your creativity comes back? The ideas flow. The words feel easier. The work even feels lighter. That’s not luck. That’s overflow. Let's talk about it. Affirmation Say it with me: Overflow begins when I honor my limits instead of ignoring them. Story Time A few months ago, I worked with my client, Janelle, to help her organize her personal and business systems so she could feel more effective and efficient. She’s a mom, a...

Hi Reader, Have you ever hit a season where your usual rhythm just.. stopped working? SAME. Plus, we’re in that stretch of the year where life starts speeding up — holidays, family plans, etc. So if you’ve been feeling a little off-beat lately, you’re not alone. This edition is about what it really looks like to find your rhythm again when life gets full. Affirmation Say it with me: My rhythm changes as life changes. And that’s not failure; that’s flexibility. Story Time Every night last...

Hi Reader, Ever hear a small voice in your head that whispers, “You’re slipping” when you feel like you're not being consistent? Today’s edition is for you. Affirmation Say it with me: Missing a moment doesn't erase my momentum. Story Time If I’m honest, skipping last week’s newsletter made me nervous. But another part of me — the one that’s learning sustainability in real time — said, “No, you’re recalibrating.” It wasn’t planned.It was one of those heavy stretches when work deadlines, home...

Hi Reader, If you've ever felt stuck in the loop of "figuring it out," this one's for you. Affirmation Say it with me: I’m not figuring it out. I'm refining it. Because messy repetition is still progress. Story Time The Gift of Repetition Recently, there's this moment that I keep coming back to. Not a breakthrough. Not a big "aha." Just...a quiet pattern I noticed. I’ve been refining the same message for months.Not rewriting it completely. Just testing it.Tweaking. Repeating. Showing up. And...

Hi Reader, Let’s talk about something a lot of us do — especially when we’re multi-hyphenate, multi-talented, and not easily boxed in. Affirmation Say it with me: I don’t have to explain away my fullness to be understood. Because shrinking doesn’t make your brand clearer, it just makes it quieter. Inspired by this song. 🎧 Audio Update Quick heads up! The platform I’ve been using to record newsletter audio (Async) shut down on July 31st. While I find a new solution, I’d love your input: Would...

Hi Reader, If you’ve ever wondered how to create a message that includes everything you do without confusing people, this is for you. 🎧 Listen to this newsletter Affirmation Say it with me: I don’t have to bury some of my gifts to appear focused. Together, all my talents have a clear message. Because multi-hyphenate doesn’t mean messy. It means layered. Story Time When I Just Couldn't Pick One... When I first started building my personal brand, I thought I had to pick a lane. I kept seeing...

Hi Reader, Some weeks are full. Some weeks are heavy. You still matter in both. Let's talk about it. Affirmation Say it with me: I can keep going, even when it’s imperfect. Rested or tired, I still belong here. Because your presence matters more than your polish. Story Time No Audio. No Extras. Still Me. If I’m honest, this newsletter almost didn’t go out. Between life at home, everything happening in the world, and just plain tiredness… I thought maybe I should skip it. But then I...

Hi Reader, For the women juggling everything and still dreaming big — this one’s for you 💜 Let’s talk about building a personal brand when your schedule is already full. 🎧 Listen to this newsletter Affirmation Say it with me: I can still build a memorable brand with a full life and schedule. Because a full calendar doesn’t mean your dreams are on pause.It means you just need a rhythm that works for you. Story Time I'm Building Between Drop-Offs A lot of people ask me how I “do it all.”Spoiler...

Hi Reader, This one’s for the woman who’s been told to pick a lane. Or quiet down one part of herself to be taken seriously. Let’s talk about that. 🎧 Listen to this newsletter Affirmation Say it with me: I’m not a contradiction. I’m a rainbow, and I embrace every part of me. Story Time I Can Like Both ☺️ Sunday (Mother's Day) was beautiful. But one of my favorite moments? Driving to and from the movie theater, listening to old music that used to be on repeat during my teens. You know that...

Hi Reader, Before we go any further on this journey together, it’s time we redefine something important. 🎧 Listen to this newsletter Affirmation Say it with me: I’m not confused when I switch hairstyles. I’m not confused about being multi-hyphenate either. Story Time What's a Multi-Hyphenate Anyway? Great question, and one that I'm asked a lot in person. Since it happened again recently, I figured it's time for a reset. Because if you’re still wondering whether you “qualify” as a...